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Post Tagged with: "Innovation"

The Wisdom of the Crowd

The Wisdom of the Crowd

“If you build a better mousetrap, the world will beat a path to your door.” Is that true–will business workers readily adopt great new technology that helps them to do their jobs better? The answer, as we have discovered, is yes and no.

Building Essential Capabilities for Everyday Innovation

Building Essential Capabilities for Everyday Innovation

We hear a lot of talk about the importance of innovation, but too often people walk away not fully comprehending what it means or how it relates to them or how to make it actionable. At the same time, the ability to generate and sustain innovation has become an imperative for organizations as markets grow more global, open, and competitive, and as customer expectations grow more diverse and demanding. For our organizations to prosper, everyone must learn the skills to become active contributors toward innovation.

How to Get and Use Customer Knowledge to Support Innovation

How to Get and Use Customer Knowledge to Support Innovation

Customer knowledge, or the environment of the customer, is much more than just simply asking a customer’s opinion–via telephone or Internet survey.