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Post Tagged with: "bridging the gap"

Knowledge Worker</br>Bridging the Gap between Ends and Means: The Role of Strategy–Part 2

Knowledge Worker
Bridging the Gap between Ends and Means: The Role of Strategy–Part 2

What, then, is strategy? Is it a plan? Does it refer to how we will obtain the ends we seek? Is it a position taken? Just as military forces might take the high ground prior to engaging the enemy, might a business take the position of low-cost provider? Or does strategy refer to perspective, to the view one takes of matters, and to the purposes, directions, decisions, and actions stemming from this view? Last, does strategy refer to a pattern in our decisions and actions?

Bridging the Gap between Ends and Means: The Role of Strategy—Part 1

Bridging the Gap between Ends and Means: The Role of Strategy—Part 1

My next two columns present a paper that addresses the subject of strategy from different perspectives. The paper is one of several occasional papers I prepared while head of strategic planning and management services at Educational Testing Service. It examines various definitions and meanings of the term strategy and related terms (e.g., policy, tactics, ends and means). Its purpose was and is to clarify and make those terms more useful.